by mikeloomis | Feb 4, 2019 | Blog, Branding, Marketing
You’re working on a book. But are you focused on the right elements? I’m not asking about grammar, voice, and flow. I’m referring to the most overlooked aspect of the business of writing: your personal brand. Believe it or not, your brand is more important than your...
by mikeloomis | Feb 2, 2019 | Blog, Branding, Marketing, Writing
I recently had the honor of presenting a keynote at the Nonfiction Writers Conference, along with Gretchen Rubin and other bestselling authors. Here’s my presentation, along with the PDF worksheet. Why your brand is more important than your book! Readers buy...
