Blog - MikeLoomis.CO

Triple Book Sales at Events (and Enjoy Selling)

by mikeloomis | May 17, 2019 | Blog, Book Development, Entrepreneur Life

Love to speak?
Hate to “sell”?

Here are proven elements to maximizing book sales at your speaking events. I’ve coached bestselling authors with this process and seen huge results.

5 Reasons your Brand is More Important than your Book

by mikeloomis | Feb 4, 2019 | Blog, Branding, Marketing

You’re working on a book. But are you focused on the right elements?

I’m not asking about grammar, voice, and flow. I’m referring to the most overlooked aspect of the business of writing: your personal brand.

Audio: Why Your Brand is More Important than your Book

by mikeloomis | Feb 2, 2019 | Blog, Branding, Marketing, Writing

I recently had the honor of presenting a keynote at the Nonfiction Writers Conference, along with Gretchen Rubin and other bestselling authors.

Here’s my presentation, along with the PDF worksheet.

Know This about Publishers and Agents

by mikeloomis | Oct 10, 2018 | Blog, Marketing, Writing

Writers who want to be published by a legit house, and represented by a real-deal agent, should know this…

Connect with Influencers in Three Sentences

by mikeloomis | Jan 15, 2018 | Blog, Entrepreneur Life, Marketing

Let’s face it, some of the most gifted writers, entrepreneurs, and freelancers are terrible at networking. And it’s hurting their careers.

The most influential people are also busy people. They’re not rude (usually) but simply don’t have time to read your life story in an email.

With brief, strategic communications your emails and notes are more likely to be read—and receive a reply.

Begin Launching Before You Finish Writing

by mikeloomis | Dec 17, 2017 | Blog, Book Development, Marketing, Writing

Not finished drafting your book? Start planning the launch – today!

I didn’t invent the concept of a book launch, but I want clients to succeed based on what I’ve learned. I have been a part of many book, brand, product, podcast, and brand launches—and led several for my awesome clients.

I’ve been a part of two successful New York Times bestseller campaigns, and every Amazon campaign I’ve led resulted in at least one #1 rank.

Get a book ‘blurb’ you feel you don’t deserve

by mikeloomis | Dec 8, 2017 | Blog, Guest Gurus, Marketing, Writing

I’m honored to introduce you to a friend, and gifted writer, Chris Morris. His new book, Perfectly Abnormal, is thought-provoking and heart-expanding.

How to get a book blurb you feel you don’t deserve (even though you do)…

Your Personal Brand Is Calling

by mikeloomis | Nov 1, 2017 | Blog, Branding

Have you ever considered the connection between your calling and your brand?

Are you challenged by these two concepts, as they apply to living your dream?

10 Mistakes Authors Make on their First Book

by mikeloomis | Sep 11, 2017 | Blog, Book Development, Writing

Books can make, break, or elevate a brand.

A book is the ultimate business card and a creative way to expand your voice. Most of all, publishing a book is a powerful way to share your story and expertise in a way that can change someone’s life.

As someone involved in the book industry for 20 years, I’ve seen plenty of successes and flops.