A Healthy Bottom Line

A Healthy Bottom Line

We already know physical activity is good for us. But what if literal perspiration could help our businesses succeed? In high school, I dreaded gym class because I was a total klutz… still am! But I’ve learned to love daily exercise as a way to clear my...
The #1 Trap New Brands Fall Into

The #1 Trap New Brands Fall Into

Nearly all emerging brands fall into the same trap. Understandably so. Unless you’re a serial entrepreneur, it’s natural to feel hesitant about any new venture and especially tentative about a personal brand. There are warning signs… Your words and actions...
Does Your BIO Tell a Story?

Does Your BIO Tell a Story?

A considerable part of your brand is expressed in your Bio, or on the About page of your web site. Does your bio tell a story? Or does it read like a resume? Is there any personality in the words? Do people get to know the real you? Take some risks and put your heart...
 
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