by mikeloomis | May 17, 2019 | Blog, Book Development, Entrepreneur Life
Love to speak? Hate to “sell”? Here are proven elements to maximize book sales at your speaking events. I’ve coached bestselling authors with this process and seen measurable improvements. Even “non-paid” speaking engagements can become...
by mikeloomis | Dec 17, 2017 | Blog, Book Development, Marketing, Writing
Not finished drafting your book? Start planning the launch – today! There’s nothing mysterious about a successful book launch. It’s simply calendar-focused attention to your goals. I didn’t invent the concept of a book launch, but I want clients to succeed based...
by mikeloomis | Sep 11, 2017 | Blog, Book Development, Writing
Books can make, break, or elevate a brand. A book is the ultimate business card and a creative way to expand your voice. Most of all, publishing a book is a powerful way to share your story and expertise in a way that can change someone’s life. I can’t imagine my...
by mikeloomis | Jul 18, 2015 | Blog, Book Development, Marketing
I was advising an author recently about her book launch and realized that she was pouring all her time and energy into making sure this book was a success. What’s the problem with that, Mike? Well, books come and go. In five years, this book will be a memory, and at...
by mikeloomis | Jun 21, 2015 | Blog, Book Development, Branding
Dreaming is all about what’s ahead… and often based on experiences. Clients love in-person strategy sessions here in Colorado, but I wanted a way to help more people. So last year I tried an experiment I wrote a book about branding, and offered it at a...
