YOUR BRAND

Is your personal brand moving you toward your goals, or keeping you stuck?

I help you build the brand that connects with those you want to reach.

Copywriting  ::  Logo Design  ::  Web Design   ::  Photo & Video  :: Business Development  ::  Email

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While starting and selling two businesses, I stumbled my way into brand-building.
Looking back, I would have benefitted from the outside perspective of a seasoned brand manager.

Since then I’ve helped bestselling authors, aspiring writers, international nonprofits, businesses, entrepreneurs, and even government agencies establish a brand that takes them to the next level.

OFFERED SERVICES

For your books or products to sell, you need a business plan and an authentic, compelling brand.

Brand Clarity
Copywriting
Logo Design
Web Design
Content Development

Photography and Video Production
Business Plan Development
Email Campaigns
Strategy Meetings (here in the Colorado mountains!)

As an author-coach and former literary agent, I understand that publishers sign brands, not books.

I define personal branding this way: “Personal branding is simply the public expression of your calling.”

If your brand screams “hobby,” I’ll tell you why. Based on my experience and decades of helping clients, I’ll plan a path to fix it. I have only one goal: make your brand authentically interesting.

"Your brand audit document is amazing. You put words to challenges, pitfalls, etc. that we have faced for some time. You have offered really creative solutions. I really loved it! Raving reviews."

— Morgan Snyder, Author and Executive at Wild at Heart (John Eldredge)

"I would also like to especially thank Mike Loomis who encouraged and provided thought leadership throughout this effort. Mike is truly a great sounding board and helped shape ideas in an incredible way."

— Morag Barrett (Author of Cultivate) and Linda Sharkey

"You did a great job developing the book. I don’t think I could have had a better person, and I’ve enjoyed working with you!"

— Dave Meyer

"Through Mike’s experience and persistence, we turned my tragic drivel into something coherent and potentially helpful."

— Bryce Jenkins, Entrepreneur and Advisor, Gold Coast, Australia 

"I can't thank you enough. After hashing out many ideas and and fine tuning the words, this TEDx talk and book are successes"

— Chris Jarvis, bestselling author, TEDx TALK-er (4 million+ views), entrepreneur, and business coach

CASE STUDY

My work with Chris Jarvis is one of many examples of how I help people achieve their goals with business, brand, and books.

I had the honor of working with Chris on these elements:

Branding, including names and logos

Web development

Business model creation and video product development

Book development and writing

Publishing and marketing

Ongoing coaching and strategy retreats

TEDx Talk development (4 million views)

MIKE’S BOOKS

Brief and practical, with valiant attempts at humor.

Your Brand is Calling, book by Mike Loomis

Your Brand Is Calling: Build a Personal Brand to Reflect and Connect

Updated for 2025!

This short, practical book covers the same process I use with bestselling authors and influencers. (Paperback recommended)

“Your Brand is Calling will open your eyes to the power of perception!”

— Phil Cooke, filmmaker, media consultant, and author of Unique: Telling Your Story in the Age of Brand

Buy
My Launch Planner, book by Mike Loomis

My Book Launch Planner: Simple Strategy and Tested Tactics for Your Book, Podcast, and Brand

Updated for 2025!

“Launching your book, podcast or product doesn’t have to be confusing or overwhelming. Mike breaks down the process and makes it easy to succeed.”

— Jared Easley, Author and Founder of Podcast Movement

Buy

Strategy and execution for your book, brand, business, & big ideas.

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