by admin | Jan 28, 2025 | Books, Brand, Business
Why do I preach the 3B approach? (Book, Brand, and Business Plan) Because they’re all connected, and most have experience with only one or two facets. If you’re going to write and market a book, or want a publisher to acquire your book, you...
by admin | Jan 25, 2025 | Business
When coaching and consulting, or growing your brand and business, remember that a lack of “bright ideas” is usually not the issue. In my experience anyway, the key to growth is removing unnecessary obstacles. 80% getting rid of barriers you’re...
by admin | Oct 5, 2023 | Books, Brand, Publishing
Which is worse — not publishing a book, or having a garage full of unsold books? Some would say it’s worse to not “ship” your book, or better to have written and lost than never to have written at all. I disagree. Because there’s another option. Instead of being a...
by admin | Aug 21, 2023 | Books, Publishing, Writing
(And only one page is part of your manuscript!) Writers rightly obsess about a manuscript. Keep doing that. But here are overlooked elements that make a book successful. And by “successful” I mean outcomes that go beyond the purchase of a book to build your brand and...
by admin | Jul 19, 2023 | Business
Referrals are the best way to build a business. I’d even argue that without them, your business is doomed. The number of referrals you receive is an indicator of the health of your enterprise. And the type of referrals you receive indicates how you’re perceived by the...
