by admin | Mar 11, 2022 | Brand, Business
I grew up in a house jammed with music. Drums, anyway. My dad was a drummer, so a kit was part of the living room furniture and a part of my childhood. In fourth grade, it was finally time to join the school band. My classmates and I lined up to select our weapons of...
by admin | Sep 17, 2021 | Brand, Business
(Note: This post originally appeared in Entrepreneur Magazine) You can start your dream business — at your current job! Here are six reasons why your current job is the best launch pad. 1. Moolah Right now, in your current job, you’re being paid, right? ...
by admin | Aug 30, 2021 | Books, Brand
I was advising an author recently about his book launch and realized that he was pouring all his time and energy into making sure this book was a success. What’s the problem with that, Mike? Well, books come and go. In five years, this book will be a memory, and at...
by admin | Jun 17, 2021 | Brand, Publishing
Let’s face it, some of the most gifted writers are terrible at networking. And it’s hurting their careers. The most influential people are also busy people. They’re not rude (usually) but simply don’t have time to read your life story in an email. With brief,...
by admin | May 26, 2021 | Books, Publishing
Books can make, break, or elevate a brand. A book is the ultimate business card and a creative way to expand your voice. Most of all, publishing a book is a powerful way to share your story and expertise in a way that can change someone’s life. I can’t imagine my...